AT OWNAT, TRANSPARENCY IS EVERYTHING

AT OWNAT, TRANSPARENCY IS EVERYTHING

At Ownat, we care deeply about your furry friend’s nutrition, so it’s no surprise that every day we strive to improve our recipes and varieties. One thing we’ve been very clear about from the start is the value of transparency in all of this, which is why on our labels we indicate the percentages of the ingredients, mark natural ingredients with an asterisk, specify which fresh meats we use… and much more! In our article, we explain everything, everything, and everything.

In our latest spot, we introduce three people who are very important to Ownat: Ricard, Alba, and Javier. Don’t know who they are yet? They are three of the farmers who supply us with fruits, vegetables, meats, and cereals so that our recipes are locally sourced and natural (and completely transparent in their origin!). We work with them every day and are excited to introduce them so you can truly become part of the Ownat family.

Now that you know part of our local team, let us also talk about the importance of knowing how to read the labels of the food you give your furry friend to discover whether or not you are looking at a transparent recipe in terms of its composition.

Reading the labels of the food you give your beloved dog may seem a liiiiittle complicated, but with some basic knowledge, Ownat will make it much easier for you. What should you always find on the labels? Labels must include the ingredients and their analytical composition, detailing the proportion of each nutrient. Now, what are the key nutrients in your dog’s diet?

Proteins
Essential for organs and muscles. These come from meats, fish, eggs, and legumes. At Ownat, we use easily digestible protein sources, such as fresh meats, to meet dogs’ nutritional needs.

Fats
They provide energy and essential fatty acids for vital bodily functions, in addition to being a dense energy source. These include animal fats, such as poultry fat and fish oil.

Carbohydrates
Simple carbohydrates (sugars and starch) provide energy for metabolism and the brain. Complex carbohydrates (fiber) are vital for intestinal health and weight control. They are found in cereals, tubers, legumes, and fruits.

Vitamins and minerals
Needed in small amounts for vital functions, they can come from natural ingredients or be added as nutritional additives.

How do you correctly interpret all the information on the labels? Ingredients are listed by category (e.g., cereals, meats) or specifically (e.g., rice, chicken) in descending order by quantity. The analytical composition shows the percentage of each nutrient, helping you understand the amount of each ingredient in the food.

At Ownat, we take this very seriously, which is why we mark the percentage of each ingredient, specify which meats and fish are included in each recipe (except for blue fish, which depends on the season), and always mark natural ingredients with an asterisk. The best part of all our recipes? Our first ingredient is always of animal origin, which is also the most important food in a dog’s diet, as their digestive physiology is adapted to the nutrients it provides.

Although it may seem complicated at first, with these tips and attention to the key aspects, you will be able to choose the best food for your pet, ensuring a balanced and healthy diet. From now on, always read the back of the bags, cans, and pouches of pet food!